Collagen, the "IT" word at the moment

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The "IT" word at the moment is Collagen. Collagen facials, collagen vitamins, collage creams and more. The buzzword in retaining youthful skin is collagen...in any form.

A client of mine recently received some samples of GENIUS Liquid Collagen from Algenist as part of a promotion from Sephora. It was 7 ampules, enough to last about 10 days for both her face and neck. She quickly fell in love with the stuff, but the price tag is a hefty $115 for a bottle.

Collagen is a protein that makes up about 25 to 35 percent of all the proteins in our body. It's what makes our skin elastic and firm, something that decreases as we age. Our bodies naturally produce collagen, but as we get older this amount becomes less and less.

As several people have asked, I thought I would share an article I read in Women's Health Magazine, found here. Is it real, or is hype?

Tell me what you think.  Til next time. BJ

Barbra Jo Batterman